Biblio

Online peer-to-peer platforms like Airbnb allow hosts to list a property (e.g. a house, or a room) for short-term rentals. In this work, we examine how hosts describe themselves on their Airbnb profile pages. We use a mixed-methods study to develop a categorization of the topics that hosts self-disclose in their profile descriptions, and show that these topics differ depending on the type of guest engagement expected. We also examine the perceived trustworthiness of profiles using topic-coded profiles from 1,200 hosts, showing that longer self-descriptions are perceived to be more trustworthy. Further, we show that there are common strategies (a mix of topics) hosts use in self-disclosure, and that these strategies cause differences in perceived trustworthiness scores. Finally, we show that the perceived trustworthiness score is a significant predictor of host choice–especially for shorter profiles that show more variation. The results are consistent with uncertainty reduction theory, reflect on the assertions of signaling theory, and have important design implications for sharing economy platforms, especially those facilitating online-to-offline social exchange.

With the boom of ride-sharing platforms, there has been a growing debate on ride-sharing regulations. In particular, allegations of rape against ride-sharing drivers put sexual assault at the center of this debate. However, there is no systematic and society-wide evidence regarding ride-sharing and sexual assault. Building on a theory of crime victimization, this study examines the effect of ride-sharing on sexual assault incidents using comprehensive data on Uber transactions and crime incidents in New York City over the period from January to March 2015. Our findings demonstrate that the Uber availability is negatively associated with the likelihood of rape, after controlling for endogeneity. Moreover, the deterrent effect of Uber on sexual assault is entirely driven by the taxi-sparse areas, namely outside Manhattan. This study sheds light on the potential of ride-sharing platforms and sharing economy to improve social welfare beyond economic gains.