Visible to the public Application of Machine Learning to Identify Counterfeit Website

TitleApplication of Machine Learning to Identify Counterfeit Website
Publication TypeConference Paper
Year of Publication2018
AuthorsWu, KuanTing, Chou, ShingHua, Chen, ShyhWei, Tsai, ChingTsorng, Yuan, ShyanMing
Conference NameProceedings of the 20th International Conference on Information Integration and Web-based Applications & Services
PublisherACM
Conference LocationNew York, NY, USA
ISBN Number978-1-4503-6479-9
Keywordscomposability, counterfeit website, Decision Tree, fraudulent website, logistic regression, Metrics, pubcrawl, Resiliency, support vector machine, Support vector machines
AbstractRecent years the prevalence of fraudulent websites has become more severe than before. Fraudulent ecommerce websites that sell counterfeit goods not only cost financial damage to consumers but also have a great impact on Internet industry. Nowadays, there is not an effective way to confront these websites. In this paper, we look forward to achieving three goals: find the characteristics of counterfeit websites, train models for classifying ecommerce websites and provide a service to help consumers distinguish counterfeit websites from legitimate ones.
URLhttp://doi.acm.org/10.1145/3282373.3282407
DOI10.1145/3282373.3282407
Citation Keywu_application_2018