Biblio

In an online social network, users exhibit personal information to enjoy social interaction. The social network provider (SNP) exploits users' information for revenue generation through targeted advertising. The SNP can present ads to proper users efficiently. Therefore, an advertiser is more willing to pay for targeted advertising. However, the over-exploitation of users' information would invade users' privacy, which would negatively impact users' social activeness. Motivated by this, we study the optimal privacy policy of the SNP with targeted advertising business. We characterize the privacy policy in terms of the fraction of users' information that the provider should exploit, and formulate the interactions among users, advertiser, and SNP as a three-stage Stackelberg game. By carefully leveraging supermodularity property, we reveal from the equilibrium analysis that higher information exploitation will discourage users from exhibiting information, lowering the overall amount of exploited information and harming advertising revenue. We further characterize the optimal privacy policy based on the connection between users' information levels and privacy policy. Numerical results reveal some useful insights that the optimal policy can well balance the users' trade-off between social benefit and privacy loss.

The acceleration of extending popularity of Online Social Networks (OSNs) thanks to various services with which they provide people, is inevitable. This is why in OSNs security as a way to protect private data of users to be abused by unauthoritative people has a vital role to play. Trust evaluation is the security approach that has been utilized since the advent of OSNs. Graph-based approaches are among the most popular methods for trust evaluation. However, graph-based models need to employ limitations in the search process of finding trusted paths. This contributes to a reduction in trust accuracy. In this investigation, a learning-based model which with no limitation is able to find reliable users of any target user, is proposed. Experimental results depict 12% improvement in trust accuracy compares to models based on the graph-based approach.

Online social media plays an important role during real world events such as natural calamities, elections, social movements etc. Since the social media usage has increased, fake news has grown. The social media is often used by modifying true news or creating fake news to spread misinformation. The creation and distribution of fake news poses major threats in several respects from a national security point of view. Hence Fake news identification becomes an essential goal for enhancing the trustworthiness of the information shared on online social network. Over the period of time many researcher has used different methods, algorithms, tools and techniques to identify fake news content from online social networks. The aim of this paper is to review and examine these methodologies, different tools, browser extensions and analyze the degree of output in question. In addition, this paper discuss the general approach of fake news detection as well as taxonomy of feature extraction which plays an important role to achieve maximum accuracy with the help of different Machine Learning and Natural Language Processing algorithms.

Nowadays, Microblog has become an important online social networking platform, and a large number of users share information through Microblog. Many malicious users have released various false news driven by various interests, which seriously affects the availability of Microblog platform. Therefore, the evaluation of Microblog user credibility has become an important research issue. This paper proposes a microblog user credibility evaluation algorithm based on trust propagation. In view of the high consumption and low precision caused by malicious users' attacking algorithms and manual selection of seed sets by establishing false social relationships, this paper proposes two optimization strategies: pruning algorithm based on social activity and similarity and based on The seed node selection algorithm of clustering. The pruning algorithm can trim off the attack edges established by malicious users and normal users. The seed node selection algorithm can efficiently select the highly available seed node set, and finally use the user social relationship graph to perform the two-way propagation trust scoring, so that the low trusted user has a lower trusted score and thus identifies the malicious user. The related experiments verify the effectiveness of the trustworthiness-based user credibility evaluation algorithm in the evaluation of Microblog user credibility.

Internet plays a crucial role in today's life, so the usage of online social network monotonically increasing. People can share multimedia information's fastly and keep in touch or communicate with friend's easily through online social network across the world. Security in authentication is a big challenge in online social network and authentication is a preliminary process for identifying legitimate user. Conventionally, we are using alphanumeric textbased password for authentication approach. But the main flaw points of text based password is highly vulnerable to attacks and difficulty of recalling password during authentication time due to the irregular use of passwords. To overcome the shortcoming of text passwords, we propose a Graphical Password authentication. An approach of Graphical Password is an authentication of amalgam of pictures. It is less vulnerable to attacks and human can easily recall pictures better than text. So the graphical password is a better alternative to text passwords. As the image uploads are increasing by users share through online site, privacy preserving has become a major problem. So we need a Caption Based Metadata Stratification of images for delivers an automatic suggestion of similar category already in database, it works by comparing the caption metadata of album with caption metadata already in database or extract the synonyms of caption metadata of new album for checking the similarity with caption metadata already in database. This stratification offers an enhanced automatic privacy prediction for uploaded images in online social network, privacy is an inevitable factor for uploaded images, and privacy violation is a major concern. So we propose an Automatic Policy Prediction for uploaded images that are classified by caption metadata. An automatic policy prediction is a hassle-free privacy setting proposed to the user.

Online Social Networks (OSNs) are continuously suffering from the negative impact of Cross-Site Scripting (XSS) vulnerabilities. This paper describes a novel framework for mitigating XSS attack on OSN-based platforms. It is completely based on the request authentication and view isolation approach. It detects XSS attack through validating string value extracted from the vulnerable checkpoint present in the web page by implementing string examination algorithm with the help of XSS attack vector repository. Any similarity (i.e. string is not validated) indicates the presence of malicious code injected by the attacker and finally it removes the script code to mitigate XSS attack. To assess the defending ability of our designed model, we have tested it on OSN-based web application i.e. Humhub. The experimental results revealed that our model discovers the XSS attack vectors with low false negatives and false positive rate tolerable performance overhead.

Nowadays, Online Social Networks (OSNs) are very popular and have become an integral part of our life. People are dependent on Online Social Networks for various purposes. The activities of most of the users are normal, but a few of the users exhibit unusual and suspicious behavior. We term this suspicious and unusual behavior as malicious behavior. Malicious behavior in Online Social Networks includes a wide range of unethical activities and actions performed by individuals or communities to manipulate thought process of OSN users to fulfill their vested interest. Such malicious behavior needs to be checked and its effects should be minimized. To minimize effects of such malicious activities, we require proper detection and containment strategy. Such strategy will protect millions of users across the OSNs from misinformation and security threats. In this paper, we discuss the different studies performed in the area of malicious behavior analysis and propose a framework for detection of malicious behavior in OSNs.

Online Social Networks exploit a lightweight process to identify their users so as to facilitate their fast adoption. However, such convenience comes at the price of making legitimate users subject to different threats created by fake accounts. Therefore, there is a crucial need to empower users with tools helping them in assigning a level of trust to whomever they interact with. To cope with this issue, in this paper we introduce a novel model, DIVa, that leverages on mining techniques to find correlations among user profile attributes. These correlations are discovered not from user population as a whole, but from individual communities, where the correlations are more pronounced. DIVa exploits a decentralized learning approach and ensures privacy preservation as each node in the OSN independently processes its local data and is required to know only its direct neighbors. Extensive experiments using real-world OSN datasets show that DIVa is able to extract fine-grained community-aware correlations among profile attributes with average improvements up to 50% than the global approach.

Online social networks are attracting billions of nowadays, both on a global scale as well as in social enterprise networks. Using distributed hash tables and peer-to-peer technology allows online social networks to be operated securely and efficiently only by using the resources of the user devices, thus alleviating censorship or data misuse by a single network operator. In this paper, we address the challenges that arise in implementing reliably and conveniently to use distributed data structures, such as lists or sets, in such a distributed hash-table-based online social network. We present a secure, distributed list data structure that manages the list entries in several buckets in the distributed hash table. The list entries are authenticated, integrity is maintained and access control for single users and also groups is integrated. The approach for secure distributed lists is also applied for prefix trees and sets, and implemented and evaluated in a peer-to-peer framework for social networks. Evaluation shows that the distributed data structure is convenient and efficient to use and that the requirements on security hold.