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The market landscape has undergone dramatic change because of globalization, shifting marketing conditions, cost pressure, increased competition, and volatility. Transforming the operation of businesses has been possible because of the astonishing speed at which technology has witnessed the change. The automotive industry is on the edge of a revolution. The increased customer expectations, changing ownership, self-driving vehicles and much more have led to the transformation of automobiles, applications, and services from artificial intelligence, sensors, RFID to big data analysis. Large automobiles industries have been emphasizing the collection of data to gain insight into customer's expectations, preferences, and budgets alongside competitor's policies. Statistical methods can be applied to historical data, which has been gathered from various authentic sources and can be used to identify the impact of fixed and variable marketing investments and support automakers to come up with a more effective, precise, and efficient approach to target customers. Proper analysis of supply chain data can disclose the weak links in the chain enabling to adopt timely countermeasures to minimize the adverse effects. In order to fully gain benefit from analytics, the collaboration of a detailed set of capabilities responsible for intersecting and integrating with multiple functions and teams across the business is required. The effective role played by big data analysis in the automobile industry has also been expanded in the research paper. The research paper discusses the scope and challenges of big data. The paper also elaborates on the working technology behind the concept of big data. The paper illustrates the working of MapReduce technology that executes in the back end and is responsible for performing data mining.
Network Intrusion Detection System (NIDS) can help administrators of a server in detecting attacks by analyzing packet data traffic on the network in real-time. If an attack occurs, an alert to the administrator is provided by NIDS so that the attack can be known and responded immediately. On the other hand, the alerts cannot be monitored by administrators all the time. Therefore, a system that automatically sends notifications to administrators in real-time by utilizing social media platforms is needed. This paper provides an analysis of the notification system built using Snort as NIDS with WhatsApp and Telegram as a notification platform. There are three types of attacks that are simulated and must be detected by Snort, which are Ping of Death attacks, SYN flood attacks, and SSH brute force attacks. The results obtained indicate that the system successfully provided notification in the form of attack time, IP source of the attack, source of attack port and type of attack in real-time.
Nowadays, Microblog has become an important online social networking platform, and a large number of users share information through Microblog. Many malicious users have released various false news driven by various interests, which seriously affects the availability of Microblog platform. Therefore, the evaluation of Microblog user credibility has become an important research issue. This paper proposes a microblog user credibility evaluation algorithm based on trust propagation. In view of the high consumption and low precision caused by malicious users' attacking algorithms and manual selection of seed sets by establishing false social relationships, this paper proposes two optimization strategies: pruning algorithm based on social activity and similarity and based on The seed node selection algorithm of clustering. The pruning algorithm can trim off the attack edges established by malicious users and normal users. The seed node selection algorithm can efficiently select the highly available seed node set, and finally use the user social relationship graph to perform the two-way propagation trust scoring, so that the low trusted user has a lower trusted score and thus identifies the malicious user. The related experiments verify the effectiveness of the trustworthiness-based user credibility evaluation algorithm in the evaluation of Microblog user credibility.
Mobile phones have become nowadays a commodity to the majority of people. Using them, people are able to access the world of Internet and connect with their friends, their colleagues at work or even unknown people with common interests. This proliferation of the mobile devices has also been seen as an opportunity for the cyber criminals to deceive smartphone users and steel their money directly or indirectly, respectively, by accessing their bank accounts through the smartphones or by blackmailing them or selling their private data such as photos, credit card data, etc. to third parties. This is usually achieved by installing malware to smartphones masking their malevolent payload as a legitimate application and advertise it to the users with the hope that mobile users will install it in their devices. Thus, any existing application can easily be modified by integrating a malware and then presented it as a legitimate one. In response to this, scientists have proposed a number of malware detection and classification methods using a variety of techniques. Even though, several of them achieve relatively high precision in malware classification, there is still space for improvement. In this paper, we propose a text mining all repeated pattern detection method which uses the decompiled files of an application in order to classify a suspicious application into one of the known malware families. Based on the experimental results using a real malware dataset, the methodology tries to correctly classify (without any misclassification) all randomly selected malware applications of 3 categories with 3 different families each.
Internet of Things (IoT) is an evolving research area for the last two decades. The integration of the IoT and social networking concept results in developing an interdisciplinary research area called the Social Internet of Things (SIoT). The SIoT is dominant over the traditional IoT because of its structure, implementation, and operational manageability. In the SIoT, devices interact with each other independently to establish a social relationship for collective goals. To establish trustworthy relationships among the devices significantly improves the interaction in the SIoT and mitigates the phenomenon of risk. The problem is to choose a trustworthy node who is most suitable according to the choice parameters of the node. The best-selected node by one node is not necessarily the most suitable node for other nodes, as the trustworthiness of the node is independent for everyone. We employ some theoretical characterization of the soft-set theory to deal with this kind of decision-making problem. In this paper, we developed a weighted based trustworthiness ranking model by using soft set theory to evaluate the trustworthiness in the SIoT. The purpose of the proposed research is to reduce the risk of fraudulent transactions by identifying the most trusted nodes.
In recent years, the spreading of malicious social media messages about financial stocks has threatened the security of financial market. Market Anomaly Attacks is an illegal practice in the stock or commodities markets that induces investors to make purchase or sale decisions based on false information. Identifying these threats from noisy social media datasets remains challenging because of the long time sequence in these social media postings, ambiguous textual context and the difficulties for traditional deep learning approaches to handle both temporal and text dependent data such as financial social media messages. This research developed a temporal recurrent neural network (TRNN) approach to capturing both time and text sequence dependencies for intelligent detection of market anomalies. We tested the approach by using financial social media of U.S. technology companies and their stock returns. Compared with traditional neural network approaches, TRNN was found to more efficiently and effectively classify abnormal returns.
Research in combating misinformation reports many negative results: facts may not change minds, especially if they come from sources that are not trusted. Individuals can disregard and justify lies told by trusted sources. This problem is made even worse by social recommendation algorithms which help amplify conspiracy theories and information confirming one's own biases due to companies' efforts to optimize for clicks and watch time over individuals' own values and public good. As a result, more nuanced voices and facts are drowned out by a continuous erosion of trust in better information sources. Most misinformation mitigation techniques assume that discrediting, filtering, or demoting low veracity information will help news consumers make better information decisions. However, these negative results indicate that some news consumers, particularly extreme or conspiracy news consumers will not be helped. We argue that, given this background, technology solutions to combating misinformation should not simply seek facts or discredit bad news sources, but instead use more subtle nudges towards better information consumption. Repeated exposure to such nudges can help promote trust in better information sources and also improve societal outcomes in the long run. In this article, we will talk about technological solutions that can help us in developing such an approach, and introduce one such model called Trust Nudging.